Imaginary Monsters

Imaginary
Monsters.

Imaginary Monster is an App for iPhone and iPad directed to children between 4 and 6 years old, to help them understand that what frightens them in the dark, is actually in their imagination.

Illustration
Animation
UX / UI
Character design
Branding

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The characters are inspired by the classic monsters, like Dracula or Frankenstein, familiar for the parents, who will join the children through the game.

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A children - friendly interface guide the user across the two games, children can navigate through the content, playing with the monsters, scare them away or even access to the device flashlight to explore the room before falling asleep.

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Besides of the UI design, I have developed the complete branding for it’s promotion, including the logo, website, and promotional material, as well as the icon, which include the basic concepts of the App.

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